The Holliday Development story begins in Oakland’s Fruitvale district, where Rick and Nancy Holliday literally built their first house together. No sooner had the home been complete than Rick, with the support of Nancy, took out a loan against their house to start Holliday Development and buy their first building in South of Market at 601 4th Street.
Rick was the first to bring New York inspired lofts to San Francisco, and he did it with a vision that few shared, seeing the potential of South of Market before any of its current transformation had occurred. With a background in planning and having started two of the most successful nonprofit housing companies in the country, (Eden Housing in Hayward and BRIDGE Housing in SF) Rick was an expert at bringing public and private entities together and working through challenges that had previously never been overcome.
With work underway on 88 lofts at 601 4th Street, Rick continued to redevelop former industrial properties in SOMA, creating live-work communities that brought new life to the neighborhood. His first 3 projects, 601 4th Street, the Clocktower, and 355 Bryant were award-winning projects that were ahead of their time, still celebrated today in resale listings, the media, and real estate and design blogs.
The same vision and innovation that went into Rick’s first 3 projects have been the back-bone of Holliday Development for 20 years, always focused on building strong, sustainable communities that enrich the greater neighborhoods that they are a part of. At its heart, Holliday Development is a creative and dedicated team of problem-solvers, committed to smart development with the help of new and old partnerships that bridge public and private agencies and institutions. The same vision that Rick saw in South of Market 20 years ago applies to every project his team has taken on.